FOR IMMEDIATE RELEASE WICKED SENSUAL CARE Celebrates New Awards, Transformative Marketing & Dynamic Client Relations At First Digital ADULT NOVELTY EXPO View this email in your browser
“To be able to have dialogue with industry colleagues and offer insights on upselling lubricants to our retail partners was a great experience.” – Cassie Pendleton, Marketing Director, Wicked Sensual Care
LOS ANGELES, CA – (FEBRUARY 18, 2021) – Top sexual wellness brand Wicked Sensual Care, the innovation leader in luxurious lubricants and enhancers, today announced it engaged in an accomplished series of appearances at the 2021 AVN Novelty Expo (ANE). The week culminated with the brand’s simply™ Hybrid Jelle being recognized as the Outstanding Lubricant Product or Line of 2021 at the 12th Annual “O” Awards, and Wicked Sensual Care earning Best Enhancement Company honors at the 39th AVN Awards.
Like many events taking place during the Covid-19 Pandemic, ANE moved online for 2021, where it was presented digitally on the all-new ANE Virtual Platform as part of the 2021 Adult Entertainment Expo. This change in strategy enabled trade professionals from around the world to safely connect and discuss topics facing the pleasure products industry and celebrate the latest innovations in adult toys, lingerie, lubes, and accessories.
“The show was well organized and the support from AVN throughout the week was great,” enthused Jennifer Brice, Director of Sales for Wicked Sensual Care. “It was wonderful to virtually see so many familiar faces, as well as meet new customers. We definitely accomplished a great deal of business in a short amount of time. It was a fantastic way to start off 2021!”
In addition to the networking opportunities and 40-minute presentations from dozens of industry-leading manufacturers, the nearly week long conference included a world-class educational track consisting of informative seminars populated with expert panelists who shared valuable insights on the latest trends affecting the pleasure products industry. Wicked Sensual Care Marketing Director Cassie Pendleton participated in “You Want Lube With That? The Art of the Lube Upsell.”
“It was an honor to be a part of the ‘You Want Lube With That?’ panel,” Pendleton said. “To be able to have dialogue with industry colleagues and offer insights on upselling lubricants to our retail partners was a great experience. I appreciate the invitation from AVN to be a part of this panel and hope to participate in more in the future.”
With a firm commitment to sexual wellness, beautiful design, and high-quality ingredients, Wicked Sensual Care continues to be a force for health and innovation in the global intimate products space.
Keywords: Wicked, Wicked Sensual Care, AVN Awards, Nominations, 2021, AVN, ANE, Cassie Pendleton, Jennifer Brice, Director of Sales, Marketing Director, Sexual Wellness, simply, simply, Lubricants, Enhancers, Eat, Sleep, Lube, Repeat
ABOUT WICKED SENSUAL CARE Crafted to enhance intimate adventures, the Wicked Sensual Care collection offers luxurious lubricants and enhancers perfect for partner and solo play. A leader in sexual wellness, Wicked Sensual Care uses exclusive formulas and the finest ingredients to create the highest quality lubricants on the market. Within its elegant and discreet packaging are products that are vegan, cruelty-free, and paraben-free. Wicked Sensual Care is dedicated to producing conscious products that include natural extracts such as olive leaf and aloe, providing additional enrichments for increased comfort and peace of mind.
Wicked Sensual Care’s water-based “Aqua” collection provides long-lasting formulas that satisfy without ever becoming sticky or tacky during use, while the “Ultra” collection uses one hundred percent pure premium silicone to create unsurpassed glide and comfort.
Wicked Sensual Care’s “specialty” products include enhancers & cleaners designed to boost intimacy and heighten sexual health and wellness.
simply™ by Wicked Sensual Care features clean ingredients, including our signature olive leaf extract. With no Propylene Glycol or Glycerin, all simply™ products are 100% vegan, cruelty-free, and paraben-free.
Whether consumers are searching for something sexy, therapeutic, or romantic, Wicked Sensual Care can provide the ideal complement to all erotic experiences.
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