Even with restrictions in place, Floridians continue to watch more porn than most Americans, according to a new study by adult platform Kalon AI. Using Google Keyword Planner data and insights from Pornhub’s 2024 U.S. report, the study ranked Florida ninth in per capita porn viewership across all 50 states.
The ranking is especially notable given that Pornhub restricted access to Florida and several other states beginning January 1, 2025, due to age verification laws. Despite the ban, Kalon’s research shows that Floridians have found alternative routes to adult content and continue to engage heavily with it.
To account for changes in accessibility, the Kalon study split the analysis into two periods:
The report highlights that even amid reduced access to one of the internet’s most visited porn platforms, demand for adult content in Florida has remained strong.
The Sunshine State showed a clear preference for lesbian porn, a trend shared by multiple other high-ranking states, including Texas and New York. Despite Florida’s reputation for flamboyance—topping unrelated national charts in monster dildo sales, fraud rates, and dating dissatisfaction—its porn preferences appear relatively mainstream compared to others.
The top four states for porn consumption were:
Interestingly, the study found no clear correlation between political leanings and porn viewership. Both red and blue states appeared across the top of the list.
At the other end of the spectrum, Idaho, Montana, Arkansas, Wisconsin, and West Virginia made up the bottom five. Notably, Arkansas, while low in per capita viewership, recorded some of the longest average watch times, indicating deeper engagement.
The Kalon AI report says its goal was to better understand how Americans engage with adult content, not to judge.
“By looking at the rate of online searches, interest in specific genres, curiosity-driven terms, and average time spent watching porn, we gain a clearer picture of how people engage with sexual content online,” a company spokesperson said.
“This is not about right or wrong. It is a reflection of digital behavior and cultural comfort.”
The study adds context to ongoing debates about censorship, access to adult content, and the impact of age verification laws.
For Florida, the data suggests that access restrictions may be slowing—but not stopping—its residents from seeking out adult material online.