Adult content creator and OnlyFans star Chloe Amour is making headlines after her promotional billboard in Los Angeles was vandalized for the third time, but she says she’s not backing down.

The model, who spoke to TMZ over the weekend, confirmed that her ad has been repeatedly slashed and defaced since it went up with the help of Regency Outdoor, a prominent billboard provider. Despite the ongoing attacks, Chloe Amour is doubling down on her decision to advertise and plans to keep the billboard up.

“I’m not trying to upset anyone,” Amour told TMZ, “but I’m not giving up either.”

Regency Outdoor reportedly suspects that religiously motivated protesters may be behind the repeated vandalism. Chloe herself acknowledged she didn’t research the neighborhood’s religious demographics before selecting the billboard location, choosing it simply based on familiarity.

The billboard, which promotes her OnlyFans account, is, by Chloe Amour’s account, “tasteful” and not overtly provocative. She emphasized that she avoided using explicit imagery and intentionally opted for a more restrained photo.

“I’d never put up a ‘slutty’ photo of myself in an ad like this,” she said.

Local police confirmed to TMZ that an investigation is underway, although they have not publicly identified any suspects or groups. According to Amour, there was even an incident where officers attempted to catch the vandal in the act, a moment she described humorously, comparing the suspect to an unfriendly neighborhood Spider-Man.

Ronak Shah, of AdTime Marketing, the agency responsible for the campaign, told TMZ that repeated billboard vandalism is rare at this scale. While graffiti is not unusual in the billboard business, Shah said that this type of targeted defacement appears to go beyond random tagging.

“There’s no cap yet on how many times we’ll repost it,” Shah said, although he admitted that at some point it may no longer be cost-effective.

For Amour and others in the creator economy, the vandalism isn’t just about a billboard, it’s about public acceptance and visibility.

The incident has reignited discussion around freedom of expression, censorship, and the stigmatization of sex work. Critics have noted the irony in religious groups allegedly responding with vandalism, calling it an example of hypocrisy in moral policing.

As for Amour, she says she’s working with Regency to keep the billboard visible — not just as a business move, but as a stand against intimidation.

“This is about more than me,” she said. “This is about standing up for what I do — legally, proudly — without shame.”

You can view the original TMZ video and report here: TMZ Story.

You can follow Chloe Amour on X at @realchloeamour.