Lui Is Our New Favorite Magazine

[youtube ae1Gsfhr_6M 550 351]Just one issue into their reboot, Lui has completely won us over. Lea Seydoux on the cover? A topless tennis game? This gorgeous video above, which we love so much we can't even describe it? And we've heard--though, sadly, not seen--that Terry Richardson shot some photos for them too, which only serves to further convince us that we've found our new favorite lad mag.

Sure, this is only the first issue, and it's possible that they've, ahem, blown their load right out the gate and won't be able to repeat this level of magic in future issues. But why worry about that when there are gorgeous French girls to ogle?

· Lui Magazine (lui.fr)