There's controversy in the world of online jewelry advertising (when isn't there?), thanks to a $5 million lawsuit filed by a model/actress who claims her tame, comedic performance was re-edited into this "quasi-soft-core porn" pitch for gold necklaces. Which is ironic when you consider how many women will feel compelled to feign vigorous "enthusiasm" when their own significant others spring some unimpressive shiny bauble on them come Valentine's Day.

· "Model sues Szul Jewelry over Web ad" (nydailynews.com)
· "NY Lawsuit: My Commercial Looks Lewd" (ap.google.com)

Send an email to Dashiell Bennett, the author of this post, at .