Unlike tobacco company Brown & Williamson's "Oh, were we trying to sell you cigarettes?" ads, condom concern Durex's clever marketing over the years doesn't cause us to vurp; in fact, it actually makes wearing condoms sound fun, rather than what we have personally experienced it to be. Hence its latest "Condom Tester" contest, in which residents of the United States and Canada can vie for 2,000 spots and $1,000 cash to give their opinions on a variety of Durex products, including vibrating condoms. As long as there are no hammer or vagina dentata tests, we approve.

· Durex Condom Tester Application (durex.com, via xbiz.com)

Previously: The Pants Whisperer: Penis-Based Advertising

Contact information for this author is not available.